At a glance
HeyReach is built for lead-gen agencies running outreach across many client LinkedIn accounts at volume. Postbeam is for B2B teams that want their own LinkedIn pipeline from content engagement, without agency-style cold outreach.
What is Postbeam?
Postbeam is the LinkedIn-native pipeline platform built for B2B teams. Marketers draft posts in each teammate's voice, every scheduled post surfaces ICP-matched engagers as warm leads, and admins can scale advocacy across the team without spreadsheets. It publishes through LinkedIn's official partner APIs, so no Chrome extensions or automation flags ever touch your team's profiles.
Why Postbeam stands out
- Warm lead detection on every post: ICP-matched engagers get surfaced in-context, with the first outbound message pre-drafted.
- Per-person brand voice presets so every teammate sounds like themselves instead of one generic AI draft.
- Drafts-for-teammates workflow: admins write posts, teammates edit and publish as themselves in one click. No spreadsheets, no Slack chasing.
- Public, predictable pricing (rare in this category) with a real free trial so you can pilot before talking to sales.
- Claude and ChatGPT integration: pull your LinkedIn engagement data straight into the tools your team already uses.
- LinkedIn-safe publishing through official partner APIs.
What is HeyReach?
HeyReach is the agency outreach tool. Every other tool in this list charges per seat; HeyReach scales by sender, with an Unlimited tier that lets you run as many senders as you want from one workspace. White-label, MCP server, and done-for-you onboarding come bundled on the higher tiers.
HeyReach is a LinkedIn outreach platform built for agencies. You add client LinkedIn accounts as senders, run unified campaigns across them, and manage every conversation from one unified inbox. It supports multichannel outreach (LinkedIn plus email), integrations, API/webhooks, and workspaces with permissions.
Why HeyReach stands out
- Unlimited senders on the Unlimited plan (nothing else in this list matches).
- Unified inbox across every sender, so your team sees every reply in one place.
- White-label on Agency and Unlimited; run HeyReach under your own brand for clients.
- MCP server for integrating HeyReach with AI agents and custom workflows.
- Done-for-you onboarding, migration, and dedicated Slack channel on higher tiers.
Feature-by-feature comparison
| Feature | Postbeam | HeyReach |
|---|---|---|
| Starting price | $49/mo solo | $79/mo |
| Multi-account outreach | Team workspace | Built for many accounts |
| LinkedIn safety | Official API | Cloud automation (risk) |
| Cold outreach sequences | No | Yes |
| Warm lead detection | Yes | No |
| Content scheduling & advocacy | Yes | No |
| AI scoring of leads | ICP-based | Yes (cold leads) |
Pricing
Postbeam
Solo $49/mo · Team $39/user/mo · Done For You $499/user/mo
Solo is $49/mo for individual founders. Team is $39/user/mo with a 2-user minimum (one warm lead a month often pays for the entire plan). Done For You is $499/user/mo and bundles strategy, posts, scheduling, and reporting with a vetted Postbeam Expert. Free trial is 7 days, no credit card required.
HeyReach
Starter $79/mo · Agency $249/mo · Unlimited Custom
Growth is $79/mo per sender with unlimited campaigns, all LinkedIn actions, 100 credits/sender, unified inbox, multichannel outreach, integrations, API and webhooks, and workspaces and permissions. Agency is $999/mo for 50 senders and includes 1,000 credits, white-label, done-for-you onboarding, bring-your-own proxies, and a dedicated Slack channel. Unlimited is $1,999/mo for unlimited senders with 3,000 credits, multi-brand white-label (add-on), done-for-you migration, and priority support.
Pros and cons
Postbeam
- +Transparent, public pricing with a self-serve free trial
- +Warm lead detection on every post (the differentiator)
- +LinkedIn-native, not a retrofitted multi-network suite
- +Per-person brand voice for team content programs
- +Scales cheaper than any enterprise advocacy or social suite
- +Official LinkedIn partner APIs (zero account flagging risk)
- −LinkedIn-first by design, not a 12-network corporate comms platform
- −Newer product, so the template library is smaller than legacy tools
HeyReach
- +The cleanest agency outreach model: scale senders, not seats
- +Unified inbox across every client account
- +White-label and MCP server for agency-grade workflows
- −Entry price per sender is higher than Dripify or Linked Helper
- −No content scheduling or inspiration library
- −Agency and Unlimited plans are a jump in cost without the sender volume to justify it
Where Postbeam wins
- +Replaces content + outbound, not just outbound.
- +Warm leads from content engagement, not cold outreach.
- +LinkedIn-safe official API publishing.
- +Better long-term play than diminishing-returns cold sequences.
Where HeyReach makes more sense
- →Purpose-built for agencies managing 5-50+ client LinkedIn accounts.
- →Strong multi-mailbox / multi-account orchestration.
- →AI-scored cold leads at volume.
- →Detailed campaign analytics for agency reporting.
The verdict
HeyReach is the right pick if you're an agency running cold outreach as a service. Postbeam is the right pick for B2B teams that want pipeline from their own content. Different motions, different tools.