Innovenna
LinkedIn visibility engineered for founders, CEOs, and B2B teams.
Gibraltar
Lowenna Edwards
Founder
About
Lowenna Edwards spent 4 years in recruitment watching brilliant founders and operators get overlooked — not because of what they were doing, but because their LinkedIn presence wasn't reflecting the level they were actually operating at. That gap is what she built Innovenna to fix.
Innovenna helps founders, CEOs, recruiters and B2B teams engineer LinkedIn visibility through profile positioning, content strategy, authority building and inbound lead generation — so the right people find them, trust them, and want to work with them.
As a Certified Postbeam Expert, Lowenna uses Postbeam to give clients a data-driven edge: tracking what's working, seeing exactly who's engaging, and turning LinkedIn activity into qualified pipeline. She was drawn to Postbeam because it solves the measurement gap that most LinkedIn tools leave wide open.
Services
Foundations — £999
LinkedIn profile optimisation, positioning support, onboarding strategy, and 3 posts per week to establish your presence.
Impact — £1,999
4 personal brand posts per week, 2 business page posts, newsletter strategy, Top Voice contribution support, ICP mapping, engagement strategy, and connection campaigns.
Profile Positioning
Transform your LinkedIn profile from a CV into a conversion tool — so the right people immediately understand what you do and why it matters.
Content Strategy
A content system built around your voice, your goals, and your audience — not generic templates.
Authority Building
Systematic engagement, Top Voice contributions, and community presence that compound your credibility over time.
Inbound Lead Generation
ICP mapping, connection campaigns, and Postbeam-powered analytics to turn LinkedIn visibility into warm pipeline.
Meet the Founder
Lowenna Edwards
Founder, Innovenna
Gibraltar
Lowenna started her career in recruitment, where she saw first-hand how much opportunity founders and operators were leaving on the table by not showing up strategically on LinkedIn. She founded Innovenna to bridge that gap — combining positioning expertise with a systems-driven approach to content and authority building.
Alongside LinkedIn authority systems, Innovenna also supports clients with website design, rebrands, and broader positioning work — making it a full-service partner for founders who want their presence to reflect where they're actually headed.
Work with Innovenna
Ready to engineer your LinkedIn visibility and turn it into real pipeline?